Market Share by Top Websites

1 Adconion is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Kelkoo is clearly lagging behind, losing to Adconion in all segments.

Websites Categories

1 Adconion has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, Internet & Telecom and 106 other categories.

2 Kelkoo is leading in Children.

Geography

1 Adconion is leading in most countries, including United States, Spain, Australia, France and 44 other countries.

2 Kelkoo is leading in Portugal, Netherlands, Finland, Denmark and one other country.