Market Share by Top Websites

1 Ligatus is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adconion is clearly lagging behind, losing to Ligatus in all segments.

Websites Categories

1 Adconion has better usage coverage in more websites categories. Including People & Society, Business & Industry, Career & Education, Shopping and 61 other categories.

2 Ligatus is leading in News & Media, Arts & Entertainment, Sports, Soccer and 41 other categories.

Geography

1 Adconion is leading in most countries, including United States, Australia, United Kingdom, Sweden and 28 other countries.

2 Ligatus is leading in Germany, France, Netherlands, Turkey and 16 other countries.