Adconion is leading in Top 100K Sites and Top 1M Sites.
Adconion has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, Internet & Telecom and 99 other categories.
Open AdExchange is leading in Real Estate, Newspapers, Computer Hardware, Visual Arts & Design and 2 other categories.
Adconion is leading in most countries, including United States, Australia, Spain, United Kingdom and 40 other countries.
Open AdExchange is leading in Denmark, Ukraine, Romania and Malta.