Market Share by Top Websites

1 Adconion is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Optimatic is clearly lagging behind, losing to Adconion in all segments.

Websites Categories

1 Adconion has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, Internet & Telecom and 99 other categories.

2 Optimatic is leading in Games, Online, Fashion & Modeling, Home & Garden and 4 other categories.

Geography

1 Adconion is leading in most countries, including Australia, United States, Spain, France and 53 other countries.

2 Optimatic is leading in Venezuela, Colombia, Bangladesh, Panama and 6 other countries.