Market Share by Top Websites

1 Adconion is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Optimatic is clearly lagging behind, losing to Adconion in all segments.

Websites Categories

1 Adconion has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Internet & Telecom and 86 other categories.

2 Optimatic is leading in Games, Online, Technology News, Home & Garden and 4 other categories.

Geography

1 Adconion is leading in most countries, including United States, Australia, Spain, France and 30 other countries.

2 Optimatic is leading in Israel, Peru, Colombia, Japan and 8 other countries.