Market Share by Top Websites

1 Popin is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adconion is clearly lagging behind, losing to Popin in all segments.

Websites Categories

1 Adconion has better usage coverage in more websites categories. Including People & Society, Business & Industry, Career & Education, Shopping and 71 other categories.

2 Popin is leading in Arts & Entertainment, News & Media, Marketing & Advertising, Celebrities & Entertainment News and 27 other categories.

Geography

1 Adconion is leading in most countries, including United States, Spain, France, Sweden and 28 other countries.

2 Popin is leading in Taiwan, Japan, Hong Kong, Korea Republic and 17 other countries.