Adconion is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Adconion has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Autos & Vehicles and 95 other categories.
Predicta is leading in People & Society, Arts & Entertainment, News & Media, Religion & Spirituality and 8 other categories.
Adconion is leading in most countries, including United States, Spain, Australia, France and 40 other countries.
Predicta is leading in Brazil and Russia.