Market Share by Top Websites

1 Adconion is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Spongecell is clearly lagging behind, losing to Adconion in all segments.

Websites Categories

1 Adconion has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, Internet & Telecom and 94 other categories.

2 Spongecell is leading in Real Estate, Finance, Online Marketing, Telecommunications and 17 other categories.

Geography

1 Adconion is leading in most countries, including Australia, Spain, France, United Kingdom and 49 other countries.

2 Spongecell is leading in United States, Taiwan, Romania, Finland and 8 other countries.