Market Share by Top Websites

1 Adconion is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Spring Metrics is clearly lagging behind, losing to Adconion in all segments.

Websites Categories

1 Spring Metrics has better usage coverage in more websites categories. Including Shopping, Business & Industry, Health, Autos & Vehicles and 62 other categories.

2 Adconion is leading in People & Society, Arts & Entertainment, News & Media, Music & Audio and 61 other categories.


1 Adconion is leading in most countries, including Spain, Australia, France, United Kingdom and 23 other countries.

2 Spring Metrics is leading in United States, Canada, Germany, Russia and 17 other countries.