Market Share by Top Websites

1 TradeTracker is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Adconion is still behind TradeTracker in all market share segments.

Websites Categories

1 TradeTracker has better usage coverage in more websites categories. Including Shopping, Business & Industry, People & Society, Arts & Entertainment and 178 other categories.

2 Adconion is leading in Makes & Models, Universities & Colleges, Computer Security, Engineering & Technology and 3 other categories.


1 TradeTracker is leading in most countries, including Netherlands, Hungary, Finland, Belgium and 85 other countries.

2 Adconion is leading in Australia, Canada, New Zealand, Bahrain and 3 other countries.