Market Share by Top Websites

1 Adconion is leading in Top 100K Sites and The Entire Web.

2 In terms of market share, YuMe is clearly lagging behind, losing to Adconion in all segments.

Websites Categories

1 Adconion has better usage coverage in more websites categories. Including Career & Education, Shopping, Internet & Telecom, Autos & Vehicles and 54 other categories.

2 YuMe is leading in People & Society, Arts & Entertainment, Business & Industry, News & Media and 46 other categories.

Geography

1 Adconion is leading in most countries, including United States, France, Australia, United Kingdom and 28 other countries.

2 YuMe is leading in Spain, Sweden, Mexico, India and 24 other countries.