Market Share by Top Websites

1 Adsterra is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AddyON is clearly lagging behind, losing to Adsterra in all segments.

Websites Categories

1 AddyON has better usage coverage in more websites categories. Including People & Society, Business & Industry, News & Media, Shopping and 19 other categories.

2 Adsterra is leading in Adult, Internet & Telecom, Arts & Entertainment, Computer & Electronics and 10 other categories.


1 Adsterra is leading in most countries, including India, United States, Spain, Brazil and 35 other countries.

2 AddyON is leading in Italy, France and Croatia.