Market Share by Top Websites

2 In terms of market share, AddyON is clearly lagging behind, losing to Adtegrity in all segments.

Websites Categories

1 Adtegrity has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 44 other categories.

2 AddyON is leading in News & Media, Video Games, Games, Shopping and 21 other categories.

Geography

1 Adtegrity is leading in most countries, including United States, India, Russia, Indonesia and 18 other countries.

2 AddyON is leading in Italy, Turkey, Switzerland, Poland and one other country.