Market Share by Top Websites

2 In terms of market share, AddyON is clearly lagging behind, losing to AdTotal in all segments.

Websites Categories

1 AddyON has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 32 other categories.

2 AdTotal is leading in Sports, Soccer, Online Marketing, Career & Education and 7 other categories.

Geography

1 AdTotal is leading in most countries, including Poland, Viet Nam, Russia, Netherlands and 4 other countries.

2 AddyON is leading in Italy, Romania, France and Switzerland.