In terms of market share, AddyON is clearly lagging behind, losing to Advantage Media in all segments.
AddyON has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 39 other categories.
Advantage Media is leading in Gambling, Cycling & Biking, Accommodation & Hotels, Poker and 2 other categories.
AddyON is leading in most countries, including Italy, France, Belgium, Russia and one other country.
Advantage Media is leading in Denmark and Sweden.