In terms of market share, AddyON is clearly lagging behind, losing to Adwit in all segments.
AddyON has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Video Games and 26 other categories.
Adwit is leading in Travel, Food & Drink, Sports, Gambling and 15 other categories.
Adwit is leading in most countries, including France, Brazil, United States, Bulgaria and 6 other countries.
AddyON is leading in Italy, Switzerland, Russia, Portugal and one other country.