In terms of market share, AddyON is clearly lagging behind, losing to Brilig in all segments.
AddyON has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Games and 34 other categories.
Brilig is leading in Sports, Performing Arts, Beauty & Fitness, Beauty and 4 other categories.
Brilig is leading in most countries, including United States, Germany, Canada, India and 2 other countries.
AddyON is leading in Italy, Portugal, Russia and Switzerland.