Market Share by Top Websites

1 CONTEXTin is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AddyON is clearly lagging behind, losing to CONTEXTin in all segments.

Websites Categories

1 AddyON has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Games and 31 other categories.

2 CONTEXTin is leading in Computer & Electronics, Software, Health, TV & Video and 15 other categories.


1 CONTEXTin is leading in most countries, including United States, United Kingdom, Spain, Argentina and 8 other countries.

2 AddyON is leading in Italy, France, Germany and Iran.