Market Share by Top Websites

1 CONTEXTin is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, AddyON is clearly lagging behind, losing to CONTEXTin in all segments.

Websites Categories

1 AddyON has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 24 other categories.

2 CONTEXTin is leading in Computer & Electronics, Software, Products & Shopping, Online Marketing and 4 other categories.

Geography

1 CONTEXTin is leading in most countries, including United States, Spain, Russia, United Kingdom and 4 other countries.

2 AddyON is leading in Italy, Greece, India and Brazil.