In terms of market share, AddyON is clearly lagging behind, losing to InfluAds in all segments.
AddyON has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Video Games and 26 other categories.
InfluAds is leading in Business & Industry, Internet & Telecom, Computer & Electronics, Marketing & Advertising and 21 other categories.
InfluAds is leading in most countries, including United States, Spain, China, Turkey and 16 other countries.
AddyON is leading in Italy and Switzerland.