Market Share by Top Websites

1 Lijit is leading in Top 1M Sites and The Entire Web.

2 In terms of market share, AddyON is clearly lagging behind, losing to Lijit in all segments.

Websites Categories

1 Lijit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 153 other categories.

2 AddyON is leading in Classifieds, Healthcare Industry and Climbing.

Geography

1 Lijit is leading in most countries, including United States, India, United Kingdom, Indonesia and 65 other countries.

2 AddyON is leading in Italy.