Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AddyON is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 Sanoma has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 85 other categories.

2 AddyON is leading in Games, Video Games, Pets & Animals, Pets and 6 other categories.


1 Sanoma is leading in most countries, including Romania, Finland, Lithuania, Denmark and 51 other countries.

2 AddyON is leading in Italy.