In terms of market share, AddyON is clearly lagging behind, losing to Travora Media in all segments.
AddyON has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, News & Media, People & Society and 22 other categories.
Travora Media is leading in Travel, Tourism, Reference, Libraries & Museums and 8 other categories.
Travora Media is leading in most countries, including United States, Bangladesh, United Kingdom, Canada and 10 other countries.
AddyON is leading in Italy, Romania, Russia, Singapore and 3 other countries.