In terms of market share, AddyON is clearly lagging behind, losing to YieldBuild in all segments.
YieldBuild has better usage coverage in more websites categories. Including People & Society, Computer & Electronics, Adult, Internet & Telecom and 22 other categories.
AddyON is leading in Business & Industry, Arts & Entertainment, News & Media, Soccer and 15 other categories.
YieldBuild is leading in most countries, including United States, India, Australia, Russia and 26 other countries.
AddyON is leading in Italy, Brazil, Portugal and Greece.