In terms of market share, AdECN is clearly lagging behind, losing to Open AdExchange in all segments.
Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 26 other categories.
AdECN hasn't got a lead over Open AdExchange in any websites category.
Open AdExchange is leading in most countries, including Denmark, United States, Sweden, Italy and one other country.
AdECN hasn't got a lead over Open AdExchange in any country.