Market Share by Top Websites

1 AdMicro is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdEngage is clearly lagging behind, losing to AdMicro in all segments.

Websites Categories

1 AdEngage has better usage coverage in more websites categories. Including Adult, People & Society, Arts & Entertainment, Internet & Telecom and 61 other categories.

2 AdMicro is leading in News & Media, Shopping, Social Network, Business & Industry and 21 other categories.

Geography

1 AdEngage is leading in most countries, including United States, India, Germany, Indonesia and 37 other countries.

2 AdMicro is leading in Viet Nam, Japan, Costa Rica, Morocco and one other country.