Market Share by Top Websites

2 In terms of market share, AdEngage is clearly lagging behind, losing to Banner Connect in all segments.

Websites Categories

1 AdEngage has better usage coverage in more websites categories. Including Adult, Arts & Entertainment and Computers Electronics & Technology.

2 Banner Connect is leading in Health, Pets & Animals and Sports.

Geography

1 AdEngage is leading in most countries, including United States, Germany, Turkey, Ukraine and 3 other countries.

2 Banner Connect is leading in Israel, South Korea and United Kingdom.