Market Share by Top Websites

1 C3 Metrics is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdEngage is clearly lagging behind, losing to C3 Metrics in all segments.

Websites Categories

1 C3 Metrics has better usage coverage in more websites categories. Including Finance, Food & Drink, Games, Travel & Tourism and 14 other categories.

2 AdEngage is leading in Adult.

Geography

1 C3 Metrics is leading in most countries, including United States, Canada, Brazil, India and 18 other countries.

2 AdEngage is leading in Germany, Turkey, Ukraine, Philippines and one other country.