Market Share by Top Websites

1 Carbon Ads is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdEngage is clearly lagging behind, losing to Carbon Ads in all segments.

Websites Categories

1 AdEngage has better usage coverage in more websites categories. Including Adult, People & Society, Arts & Entertainment, Movies and 60 other categories.

2 Carbon Ads is leading in Computer & Electronics, Internet & Telecom, Business & Industry, Programming and 20 other categories.


1 Carbon Ads is leading in most countries, including United States, Japan, China, India and 31 other countries.

2 AdEngage is leading in Germany, Pakistan, Indonesia, Australia and 16 other countries.