Market Share by Top Websites

1 DoubleClick Spotlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdEngage is clearly lagging behind, losing to DoubleClick Spotlight in all segments.

Websites Categories

1 DoubleClick Spotlight has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Travel and 200 other categories.

2 AdEngage is leading in Adult, Celebrities & Entertainment News, Humor, Gay, Lesbian, & Bisexual and one other category.

Geography

1 DoubleClick Spotlight is leading in most countries, including United States, Great Britain, Germany, Poland and 152 other countries.

2 AdEngage is leading in India, South Korea, Bangladesh, Grenada and one other country.