Market Share by Top Websites

1 Etarget is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdEngage is clearly lagging behind, losing to Etarget in all segments.

Websites Categories

1 Etarget has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, People & Society, Shopping and 166 other categories.

2 AdEngage is leading in Adult, Gay, Lesbian, & Bisexual, Fashion & Modeling, Performing Arts and 2 other categories.

Geography

1 Etarget is leading in most countries, including Slovakia, Czech Republic, Hungary, Romania and 79 other countries.

2 AdEngage is leading in India, Brazil, Australia, Mexico and 23 other countries.