Market Share by Top Websites

1 Federated Media is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdEngage is clearly lagging behind, losing to Federated Media in all segments.

Websites Categories

1 Federated Media has better usage coverage in more websites categories. Including People & Society, Food & Drink, Cooking & Recipes, Arts & Entertainment and 94 other categories.

2 AdEngage is leading in Adult, Movies, Celebrities & Entertainment News, Games and 23 other categories.

Geography

1 Federated Media is leading in most countries, including United States, India, United Kingdom, Canada and 61 other countries.

2 AdEngage is leading in China, Egypt, Turkey, Switzerland and 5 other countries.