Market Share by Top Websites

1 AdEngage is leading in The Entire Web.

2 In terms of market share, Merchenta is clearly lagging behind, losing to AdEngage in all segments.

Websites Categories

1 AdEngage has better usage coverage in more websites categories. Including Adult, People & Society, Arts & Entertainment, Internet & Telecom and 73 other categories.

2 Merchenta is leading in Shopping, Home & Garden, Makes & Models, Products & Shopping and one other category.

Geography

1 AdEngage is leading in most countries, including United States, India, Russia, Germany and 37 other countries.

2 Merchenta is leading in Hong Kong, Ireland, Italy, Netherlands and 2 other countries.