Market Share by Top Websites

1 Neodata is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdEngage is clearly lagging behind, losing to Neodata in all segments.

Websites Categories

1 Neodata has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Marketing & Advertising, Travel and 144 other categories.

2 AdEngage is leading in Adult, People & Society, Movies, Computer & Electronics and 18 other categories.

Geography

1 Neodata is leading in most countries, including Italy, Germany, Russia, Switzerland and 51 other countries.

2 AdEngage is leading in United States, India, Japan, China and 13 other countries.