Market Share by Top Websites

1 Neodata is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdEngage is clearly lagging behind, losing to Neodata in all segments.

Websites Categories

1 Neodata has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Marketing & Advertising, Travel and 150 other categories.

2 AdEngage is leading in Adult, People & Society, Movies, Celebrities & Entertainment News and 14 other categories.


1 Neodata is leading in most countries, including Italy, United States, Germany, France and 37 other countries.

2 AdEngage is leading in India, Pakistan, Indonesia, Japan and 15 other countries.