Market Share by Top Websites

1 AdEngage is leading in Top 100K Sites and The Entire Web.

2 In terms of market share, Newtention is clearly lagging behind, losing to AdEngage in all segments.

Websites Categories

1 AdEngage has better usage coverage in more websites categories. Including Adult, People & Society, Arts & Entertainment, Internet & Telecom and 74 other categories.

2 Newtention is leading in Business & Industry, Marketing & Advertising, Agriculture & Forestry, Energy and one other category.


1 AdEngage is leading in most countries, including United States, India, Russia, Pakistan and 35 other countries.

2 Newtention is leading in Germany, Bulgaria and Tanzania.