Market Share by Top Websites

1 OMG is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdEngage is clearly lagging behind, losing to OMG in all segments.

Websites Categories

1 OMG has better usage coverage in more websites categories. Including Shopping, Coupons, Business & Industry, Travel and 69 other categories.

2 AdEngage is leading in Adult, People & Society, Arts & Entertainment, Music & Audio and 42 other categories.


1 AdEngage is leading in most countries, including United Kingdom, Germany, Italy, France and 50 other countries.

2 OMG is leading in India, Poland, Malaysia, Ukraine and 15 other countries.