Market Share by Top Websites

1 OMG is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdEngage is clearly lagging behind, losing to OMG in all segments.

Websites Categories

1 OMG has better usage coverage in more websites categories. Including Shopping, Coupons, Travel, Business & Industry and 69 other categories.

2 AdEngage is leading in Adult, People & Society, Arts & Entertainment, Celebrities & Entertainment News and 36 other categories.


1 OMG is leading in most countries, including India, United Kingdom, Pakistan, Singapore and 24 other countries.

2 AdEngage is leading in United States, Russia, Germany, Indonesia and 21 other countries.