Market Share by Top Websites

1 Popin is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdEngage is clearly lagging behind, losing to Popin in all segments.

Websites Categories

1 AdEngage has better usage coverage in more websites categories. Including Adult, People & Society, Arts & Entertainment, Internet & Telecom and 53 other categories.

2 Popin is leading in News & Media, Business & Industry, Shopping, Marketing & Advertising and 28 other categories.

Geography

1 AdEngage is leading in most countries, including India, Germany, Indonesia, France and 22 other countries.

2 Popin is leading in Taiwan, Japan, Hong Kong, United States and 16 other countries.