2
In terms of market share, AdEngage is clearly lagging behind, losing to SmartContext in all segments.
1
SmartContext has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Finance, Food & Drink and 9 other categories.
2
AdEngage is leading in Adult.
1
AdEngage is leading in most countries, including United States, Germany, Turkey, Ukraine and 4 other countries.
2
SmartContext is leading in Poland, Austria and Pakistan.