Market Share by Top Websites

1 Sprinkle is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdEngage is clearly lagging behind, losing to Sprinkle in all segments.

Websites Categories

1 Sprinkle has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Music & Audio and 72 other categories.

2 AdEngage is leading in Adult, People & Society, Internet & Telecom, Movies and 37 other categories.


1 Sprinkle is leading in most countries, including Czech Republic, Sweden, Slovakia, Norway and 32 other countries.

2 AdEngage is leading in United States, India, China, Canada and 23 other countries.