Market Share by Top Websites

1 YieldBuild is leading in Top 100K Sites and The Entire Web.

2 In terms of market share, AdEngage is clearly lagging behind, losing to YieldBuild in all segments.

Websites Categories

1 AdEngage has better usage coverage in more websites categories. Including Adult, People & Society, Arts & Entertainment, Internet & Telecom and 61 other categories.

2 YieldBuild is leading in Business & Industry, Health, Travel, Tourism and 29 other categories.

Geography

1 AdEngage is leading in most countries, including India, Germany, Japan, Canada and 34 other countries.

2 YieldBuild is leading in United States, United Kingdom, Australia, Italy and 6 other countries.