Market Share by Top Websites

1 YuMe is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdEngage is clearly lagging behind, losing to YuMe in all segments.

Websites Categories

1 AdEngage has better usage coverage in more websites categories. Including Adult, People & Society, Arts & Entertainment, Internet & Telecom and 54 other categories.

2 YuMe is leading in Business & Industry, News & Media, Music & Audio, Sports and 40 other categories.


1 AdEngage is leading in most countries, including India, Russia, Germany, Japan and 28 other countries.

2 YuMe is leading in United States, Spain, Sweden, France and 22 other countries.