Market Share by Top Websites

1 Adestra is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Litmus is clearly lagging behind, losing to Adestra in all segments.

Websites Categories

1 Adestra has better usage coverage in more websites categories. Including Food & Drink, Finance, Science & Education, Health and 16 other categories.

2 Litmus is leading in Computers Electronics & Technology, Business & Consumer Services, Arts & Entertainment and Reference Materials.


1 Litmus is leading in most countries, including United States, India, Germany, France and 75 other countries.

2 Adestra is leading in United Kingdom, Australia, China, New Zealand and 23 other countries.