Market Share by Top Websites

1 TellApart is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdExtent is clearly lagging behind, losing to TellApart in all segments.

Websites Categories

1 TellApart has better usage coverage in more websites categories. Including Shopping, Clothing, Business & Industry, Marketing & Advertising and 25 other categories.

2 AdExtent is leading in Music & Audio, Arts & Entertainment, Travel, Accommodation & Hotels and 10 other categories.


1 AdExtent is leading in most countries, including India, United Kingdom, Israel, Hong Kong and 12 other countries.

2 TellApart is leading in United States, Australia, France, Korea Republic and one other country.