Market Share by Top Websites

1 BlueKai is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdF.ly is clearly lagging behind, losing to BlueKai in all segments.

Websites Categories

1 BlueKai has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 227 other categories.

2 AdF.ly is leading in Computer & Electronics, Software, Games, Video Games and 4 other categories.

Geography

1 BlueKai is leading in most countries, including Brazil, United States, Indonesia, Spain and 204 other countries.

2 AdF.ly is leading in United Arab Emirates, Timor-leste, Slovenia, Vanuatu and 6 other countries.