Market Share by Top Websites

1 Direct/ADVERT is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdF.ly is clearly lagging behind, losing to Direct/ADVERT in all segments.

Websites Categories

1 Direct/ADVERT has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Jobs & Career, Science & Education and 15 other categories.

2 AdF.ly is leading in Computers Electronics & Technology, Games, Adult, Community & Society and one other category.

Geography

1 AdF.ly is leading in most countries, including Brazil, United States, Indonesia, Mexico and 92 other countries.

2 Direct/ADVERT is leading in Russia, Ukraine, Belarus, Kazakhstan and 10 other countries.