Market Share by Top Websites

1 is leading in The Entire Web.

2 Direct/ADVERT is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Computer & Electronics, Software and 167 other categories.

2 Direct/ADVERT is leading in Food & Drink, Cooking & Recipes, Home & Garden, Reference and 24 other categories.


1 is leading in most countries, including Indonesia, Brazil, India, United States and 148 other countries.

2 Direct/ADVERT is leading in Russia, Ukraine, Belarus, Kazakhstan and 11 other countries.