1
DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
2
In terms of market share, AdF.ly is clearly lagging behind, losing to DoubleClick AdExchange in all segments.
1
DoubleClick AdExchange has better usage coverage in more websites categories. Including News & Media, Science & Education, Food & Drink, Sports and 15 other categories.
2
AdF.ly is leading in Arts & Entertainment, Computers Electronics & Technology, Games, Adult and one other category.
1
AdF.ly is leading in most countries, including Brazil, Indonesia, Mexico, Spain and 73 other countries.
2
DoubleClick AdExchange is leading in United States, France, Germany, Turkey and 26 other countries.