Market Share by Top Websites

1 AdForm is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Cobalt Group is clearly lagging behind, losing to AdForm in all segments.

Websites Categories

1 AdForm has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, People & Society, Arts & Entertainment and 200 other categories.

2 Cobalt Group is leading in Autos & Vehicles, Car Buying, Automotive Industry, Car Rentals and 3 other categories.

Geography

1 AdForm is leading in most countries, including Czech Republic, Poland, Italy, Bulgaria and 121 other countries.

2 Cobalt Group is leading in United States, Canada, Australia, Philippines and 2 other countries.