Market Share by Top Websites

1 AdForm is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Integral Ad Science is clearly lagging behind, losing to AdForm in all segments.

Websites Categories

1 AdForm has better usage coverage in more websites categories. Including Internet & Telecom, Business & Industry, People & Society, Arts & Entertainment and 167 other categories.

2 Integral Ad Science is leading in Technology News, Fashion & Modeling, Magazines & E-Zines, Beauty and 13 other categories.


1 AdForm is leading in most countries, including Czech Republic, Slovakia, Poland, Bulgaria and 53 other countries.

2 Integral Ad Science is leading in United States, France, Brazil, Canada and 39 other countries.