Market Share by Top Websites

1 AdForm is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Lijit is clearly lagging behind, losing to AdForm in all segments.

Websites Categories

1 AdForm has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, People & Society, Arts & Entertainment and 189 other categories.

2 Lijit is leading in Technology News, Visual Arts & Design, Animation & Comics, Books & Literature and 11 other categories.


1 AdForm is leading in most countries, including Czech Republic, Poland, Italy, Denmark and 122 other countries.

2 Lijit is leading in Nepal, Puerto Rico, El Salvador, Northern Mariana Islands and 3 other countries.