Market Share by Top Websites

1 AdForm is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Mercent is clearly lagging behind, losing to AdForm in all segments.

Websites Categories

1 AdForm has better usage coverage in more websites categories. Including Internet & Telecom, Business & Industry, People & Society, Arts & Entertainment and 184 other categories.

2 Mercent is leading in Fishing, Skin Care, Holidays, Cosmetics and one other category.

Geography

1 AdForm is leading in most countries, including Czech Republic, Slovakia, Poland, Bulgaria and 82 other countries.

2 Mercent is leading in Brunei Darussalam, Uzbekistan, Suriname, New Caledonia and 10 other countries.