Market Share by Top Websites

1 AdFox is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 In terms of market share, AdRiver is clearly lagging behind, losing to AdFox in all segments.

Websites Categories

1 AdRiver has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, News & Media, Shopping and 159 other categories.

2 AdFox is leading in Newspapers, Social Network, Womens Interests, Automotive News and 19 other categories.


1 AdFox is leading in most countries, including Russia, Ukraine, United States, Belarus and 104 other countries.

2 AdRiver is leading in Azerbaijan, Mongolia, Korea Republic, Ghana and 8 other countries.