Market Share by Top Websites

1 AdFox is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, DirectRev is clearly lagging behind, losing to AdFox in all segments.

Websites Categories

1 AdFox has better usage coverage in more websites categories. Including Business & Industry, News & Media, People & Society, Internet & Telecom and 112 other categories.

2 DirectRev is leading in Arts & Entertainment, TV & Video, Music & Audio, Movies and 23 other categories.

Geography

1 AdFox is leading in most countries, including Russia, Ukraine, United States, Belarus and 99 other countries.

2 DirectRev is leading in India, Pakistan, Bangladesh, Nigeria and 18 other countries.